Week 4 Discussion 1

Read

• Week 4 Lecture
• Chapter 7 of the course text, Principles of Marketing

Geodemographic Segmentation: Finding Your People

Geodemographics is a common and effective means to segment potential customers. Leveraging both demographic (e.g., gender, age, income, marital status) and psychographic (e.g., habits, hobbies, spending habits, values) data, households can be classified into segments, and the relative attractiveness of these segments for your product or service can be determined.

In this discussion forum, you’re going to take the geodemographic system Claritas (Links to an external site.) and determine which segment best describes you. Then, exploring map data, you’ll assess how common your segment is for where you live and where you could live among more people like yourself! Finally, with knowledge of your segment’s profile, you’re going to suggest a promotion for your internship brand targeted specifically to your segment.

Initially, the concept of leadership focused on an individual who organized a group of people to achieve a goal. Today, however, leadership is depicted in a different way. The field focuses not only on an individual leader, but also on members, supervisors, and followers representing a spectrum of diversity. During the evolution of leadership, several theories, models, and perspectives have emerged. As a human and social services professional, it is important to consider how different theories, models, and perspectives of leadership might be used to achieve professional and societal goals.

To prepare:

• Consider the issue you selected for your Capstone Project. Select a leadership theory, model, or perspective and think about how it might be applied to your issue.

With these thoughts in mind:

By Day 3

Post a brief description of your professional or societal issue and the leadership theory, model, or perspective you selected. Then, explain why you chose that theory, model, or perspective, and explain how it might be applied to your issue. Be specific, and use processes of that theory, model, or perspective to illustrate your point.

Although related, social change and advocacy differ in important ways. Each brings with it a particular perspective that has implications for the actions you might take toward resolving professional and societal issues and, therefore, the results that would ensue from these actions.

To prepare:

• Review this week’s Learning Resources. Think about the distinction between social change and advocacy perspectives related to the professional or societal issue you selected for your Capstone Project.
• Consider the implications of these differences on actions that you might take, as well as the potential results.

With these thoughts in mind:

By Day 4

Post your perspective on the distinctions between social change and advocacy. Discuss the implications of these distinctions and differences. Then, explain the actions that you might take from both social change and advocacy perspectives to address the primary issues related to the strategic plan you will develop, as well as the potential results.

Due Thursday, 9/17/20 at noon, (12pm Dallas time) for the readings The Definitive Guide to Recruiting in Good Times and Bad and The Risky Business of Hiring Stars. Provide me with a brief synopsis (short cumulative review) of the articles and then address this issue: in The Risky Business of Hiring Stars, one of the conclusions is that if you are contemplating hiring a star, make sure they fit the organization. How would the ideas presented in The Definitive Guide to Recruiting in Good Times and Bad help us achieve this “fit?”

• Length of each written assignment must be equivalent to three full & complete typed pages,  double spaced
• Otherwise acceptable submissions of less than three full and  complete pages will receive partial credit 
• One inch margins all around and a #12 font, no cover sheet or folder
• at the very top of the first page put only your name and the number      and title of the assignment, then start your paper
• This have to be 3 pages total without cover sheet.

You don’t have to agree with everything/anything presented in the article. 

Supply Chain Information

Complete an information system analysis for your organization or select a fortune 500 company (i.e. Amazon, Google, or Coca Cola).  Be sure to identify the supply chain and logistics systems, while describing the interaction of supply chain information being available throughout the organization (real-time, accurate, and is the information trusted).  Lastly, discuss how the information is shared. Are value-created activities the result of your organization’s supply chain information systems?

The requirements below must be met for your paper to be accepted and graded:

• Write between 750 – 1,250 words (approximately 3 – 5 pages) using Microsoft Word in APA style, see example below.
• Use font size 12 and 1” margins.
• Include cover page and reference page.
• At least 80% of your paper must be original content/writing.
• No more than 20% of your content/information may come from references.
• Use at least three references from outside the course material, one reference must be from EBSCOhost. Text book, lectures, and other materials in the course may be used, but are not counted toward the three reference requirement.
• Cite all reference material (data, dates, graphs, quotes, paraphrased words, values, etc.) in the paper and list on a reference page in APA style.

References must come from sources such as, scholarly journals found in EBSCOhost, CNN, online newspapers such as, The Wall Street Journal, government websites, etc. Sources such as, Wikis, Yahoo Answers, eHow, blogs, etc. are not acceptable for academic writing.  
 

 Week 7 Discussion

• From the scenario, outline a plan for a one-day training program that follows the Experiential Learning Model.
• Go to the Association for Talent Development and locate a training or conference in which you are interested. Examine the training objectives that led to the implementation of the training or conference you have chosen. Then, develop a brief overview for a new training package to develop the same training objective.

Create a initial post to the attached questions. 300 words, APA format, 3-4 references.

Using the thesis that has been written (see below).

Need a 2 page (Title and reference page not included) on the Topic above. Discussing the origin of “Teamsters” union and the direction this union is going. Discuss how the Teamsters union has supported it’s members and how the it has continue to rise.

– APA Edition 7 format

– 2 references 

The origin of labor unions as an organized enterprise fighting for worker’s rights has been somewhat turbulent from colonial times. The seemingly genuine and rational concept of advocating for safer working conditions and better remuneration was not enough to unite a working-class with not prevailing ideology of solidarity at the time (Reynolds, 1984). However, with the changing of the economic landscape and labor markets in the 1930s, a series of significant labor legislation favoring unionists provided the ideal framework for the union’s resurgence and growth, now with government endorsement (Sloane & Witney, 2010, p. 64). While Some may argue that the Teamsters’ connection to corruption and bad actors is the main reason for their existence, Teamsters’ success came from its “inventiveness” and energy (Orenic, 2018, p. 49). For over a century, this union has found ways to adapt to the ever-changing labor force. It could be argued upon that Teamsters addition of women and African-American workforce members, propelled them into the national stage (Orenic, 2018, p. 49). For over a century, Teamsters have survived as a labor union with mostly blue-collar workers and continued leadership. 

 Identify and define your personal philosophy of leadership.You must cite your sources and provide references. The most common place this would be is in Personal Philosophy of Leadership Essay. So, if in your essay or anywhere in your assignment) you write that you identify with “Democratic Leadership because…..” then go on to define it, you will need an in-text citation and a reference page. Another example is if you write, “Democratic Leadership  is one of the most effective leadership styles because it allows lower-level employees to exercise authority they’ll need to use wisely in future positions they might hold. It also resembles how decisions can be made in company board meetings.” You will need an in-text citation and reference page. 

12 point font, double spaced, 1 page length

Discussion Question 5-2 (50 points)

The Johnston Manufacturing Company, home-based in Atlanta, Georgia, has just opened a new division in Birmingham, Alabama. They have completed their recruitment and are now ready to assess their chosen candidates. First, they must review their current assessment methods to determine if they are up-to-date. Some HR employees are wondering why go to all the trouble of sometimes costly and time-consuming assessments when there are no guarantees they will result in a successful hire. The HR Director will need a cogent response to this potential objection. Then, they need to decide whether they will use structured or unstructured interviews and to what extent they will research applicants’ backgrounds. Answer the following questions related to their assessment of candidates:

1. When should employers reassess the assessment methods they use in hiring?

2. Discuss the advantages and disadvantages of both structured and unstructured interviews. Which would you prefer to use? Why?

3. Why go to all the trouble of sometimes costly and time-consuming assessments when there are no guarantees they will result in a successful hire?

4. Do you think that it is appropriate for employers to research applicants’ backgrounds? What about credit histories? Substantiate your answer.