300 Words Minimum
Please read the article ( https://searchengineland.com/fishing-success-use-adwords-land-big-one-b2b-company-251714 )
Discussion Point:
Is there a right way and a wrong way to use AdWords? What would you recommend to the business that you are working with to correctly implement this? No one wants to go down a rabbit hole without proper financial return. How can you ensure an appropriate return?