• Compare the primary strengths and weaknesses of cost-benefit analysis (CBA), cost-effectiveness analysis (CEA), and cost-utility analysis (CUA). Give your opinion on which method you believe to be the most effective in economic evaluation.
• Be sure to respond to at least one of your classmates’ posts.

Discussion 1

Prior to beginning work on this discussion forum,

Read

• Week 2 Lecture
• Chapter 3 of the course text, Principles of Marketing

Introduction, growth, maturity, and decline—every product has a life cycle story waiting to be told. In this interactive activity, you’re going to document the story of a product that has progressed through the four product life cycle stages.

Instructions:

If the instructions has a plus sign (+), click it to review tips and requirements for completing that section of the discussion prompt.

+Do a web search for dead brands or product fads. the following:

You can use this article, Blast from the past: Vintage Technologies That We No Longer Use for inspiration.

+Pick a service brand and use it as an example, explain how service differ from goods and discuss whether services go through a life cycle.

Be sure to discuss the product, place, price, and advertisement strategy for each phase of the life cycle you find.

You will see 4P’s strategies will differ with the shift of the product to another life cycle. Include your analysis of these differences.

Additionally, identify the key events that mark and end of each phase.

Discussion 2

   Place Strategy [WLO: 2] [CLO: 4]

Read

• Week 2 Lecture
• Chapter 4 of the course text, Principles of Marketing

Watch

• Segment 4: Burberry in Fashion: Superbrand Chic

The goal of place strategy in terms of the customer value equation is to add value without increasing cost.

Retailers face three strategic issues that affect place strategy.

+Pick one of the strategic issues listed below:

Market Niche 

Location

Merchandise Assortment

Explain at least three elements marketers need to consider when it comes to that strategy.

Explain how Burberry implemented innovative “place” strategies use to create value for current and potential customers.  

all details in files . Use your own ideas and words and if you are taking some thing from any source don’t forget to give the references.

attachment 2 will help with part 2. no need to repeat the tab. just give the objectives.

Please read and respond to the attachment.

Note: Only up to 20% of the content in the written response can be quotes from third parties. 

1200 words

10 hrs

urgent

 you developed KSAs and job competencies previously. The next step is to develop a recruiting strategy for your selected position. For this discussion, respond to the following, using the job you selected for the Unit 4 assignment:

• Describe the job and the needed KSAs for which you are recruiting.
• Recommend both a traditional and online recruiting strategy for this job, using at least three sources.
• Write a brief advertisement that could be used to support your recruiting efforts.
• Explain how your advertisement addresses any legal issues required for this position.

One-Pager Assignment

Synthesis One-Pager: Given the topics, discussions, conferences, etc. throughout the course; identify what issues are important in human resources. This is different from a one-page written paper. It requires creative thinking and synthesis.  

Directions: Create a One-Pager to synthesize our learning on issues in human resource topics. Your one-pager must have the following components

1. Give your one-pager a title – Put the title at the top of your one-pager. Be sure that it stands out reflects the essence of your page
2. Present at least 2 visual images of human resource topics.
3. Include 2 quotes from class readings.
4. Write 2 quotes from 2 other separate sources that connect with the concepts of your one-pager (these quotes can be from any 2 sources such as other readings or material from other classes, news, movies, the web, data bases, your own experiences, or real life. Include the sources of the quotes.
5. Include 2 original statements from you (discussion posts, conferences, etc.) in green font.
6. Include 2 questions regarding human resources you still have red font (your questions can be rhetorical, factual, convergent, divergent, or evaluative).
7. Include 2 or more paraphrased quotes related to issues in human resources management spoken by members of our class during discussions or conferences (include source).
8. We can attach our one-pager when we reply to the discussion thread.

For full credit, you are required to review and respond  to a minimum of two classmates.  Your one-pager needs to be posted by Wednesday at midnight.  Your responses can be in written format. Please begin your reply by addressing the student by name. Your responses must be completed by Friday at midnight.   

According to DuBrin (2015), the following strategies or tactics are identified for enhancing your career: 

1. develop career goals, 
2. capitalize on your strengths and build your personal brand, 
3. be passionate about and proud of your work, 
4. develop a code of professional ethics and prosocial motivation, 
5. develop a proactive personality, 
6. keep growing through continuous learning and self-development, 
7. document your accomplishments,
8. project a professional image, and 
9. perceive yourself as a provider of services. (p. 430) 

Identify and explain three career-enhancing techniques or tactics in advancing your career. 

Your essay should be at least two pages and should include an introduction, a body of supported material (paragraphs), and a conclusion. Be sure to include two references (on a reference page), and follow all other APA formatting requirements. The reference page does not count toward the total page requirement. 

Be sure to apply the proper APA format for the content and references provided.

This is the question for part 2 of the essay.  the remaining 4 pages